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Recent Posts:
- Intermediate Google Tag Manager Certification
- Optimizely X Web Foundations Certification
- Geoffrey Campbell, Tableau Desktop Specialist
- Seeking a new challenge in digital marketing
- Enrollment Marketing at Illinois Tech
- How to get a job in higher ed marketing
- Enrollment Marketing Automation Case Study
- Program-specific Google Analytics Dashboards
- HubSpot certification and the future of digital marketing
- What goes into a web/analytics report for higher ed?
- The difference between placement and other ad targeting options
- KPIs for Higher Ed Admission Advertising
- AdWords Search Certification
- AdWords Display Certification
- AdWords Mobile Certification
- AdWords Video Certification
- Advanced AdWords Knowledge + Experience (LunaMetrics AdWords 201)
- Poynter ACES Certificate in Editing
- HubSpot Email Marketing Certification
- Web and Social Media Writing for Higher Ed
- Advanced Web Analytics for Higher Ed
- Content Strategy for Higher Ed Marketing Teams
- (Nearly) One Year at American University
- Paid Digital Advertising for Higher Ed
- Promoted at American University
- Starting work at American University
- Finishing up at Friends’ Central
- Content calendar for digital/social media publishing
- Best social media monitoring tools for higher ed
- Web design and images sizes for social media
- Recap: I made a WordPress Website last year
- Responses to my article in CURRENTS (CASE’s Magazine)
- Never Stop Learning – a non-developer at WordCamp US
- Increasing (quality) organic search traffic
- A recap of 2015
- On creating a “brand voice”
- New test website
- Extreme tagging for extreme reporting
- I’m now HubSpot Certified
- eduWeb Digital Summit #eduweb15 Recap
- HubSpot Academy Inbound Certification
- Twitter Cards now auto-expand on mobile
- The difference between SEM and SEO (paid and organic search)
- Advanced Certification in Video Advertising
- Google Analytics Re-certification
- Google Analytics 301 Course (LunaMetrics)
- It never gets easier, you just get better
- Reviewing HTML/CSS
- The advancement of digital and social media campaign development and analysis
- Retaking “Digital Analytics Fundamentals”
- Google Tag Manager Course (Analytics Academy)
- Google Analytics Beginners (Academy Courses)
- Google AdWords (Re-) Certification!
- Google Tag Manager for Cross Domain Tracking and more
- Google Analytics Custom Segments for Schools
- Adding Metadata to Optimize Web Content for Social
- Using Campaign Tagging to Tackle Dark Social
- Quaker Works alumni magazine is out!
- The Benefits of Consuming a Balanced Media Diet
- Evertrue Community App @FriendsCentral
- Measuring the “Quality” of Videos
- Thank you, CASE District II!
- Flickr, Google Custom Search, AddThis Social Sharing and more!
- Friends’ Council on Education Workshop
- Web Goals for 2015
- Never Stop Learning (CASE D2 Conference Scholarship)
- Why Private Schools Should Dig Deeper into Analytics
- Video Marketing – What Private Schools need to learn from Higher Ed
- Improving the User Experience (friendscentral.org)
- Sucessfully got @FriendsCentral Verified on Twitter
- 12 Weeks at Friends’ Central
- CASE Twitter Chat (#CASESMC)
- Starting at Friends’ Central School
- Last day at Hebron Academy
- Google Analytics Presentation at Blackbaud K-12 (then WhippleHill) Conference
- Professional Development
- Represented Mount Allison at a college fair
- “Welcome to Hebron” Video
- Last Winter Pictures
- Completed Google Analytics Platform Principles
- HEBRON Magazine (Photos)
- Video at Hebron
- Guys & Dolls at Hebron
- CASE District 1 Conference Scholarship
- Newhouse Mobile Magazine Contest
- Design Work at Hebron
- Winter Photos from Hebron
- Final Cut Pro X Certification
- The latest from Hebron, Maine
- Photos from Hebron Academy
- Starting at Hebron Academy
- Finishing up at the University of Virginia
- New Resume
- Community Relations @ UVA
- Geoff Campbell Prezi
- PRSA CHE 2013
- Character-driven Story
- Quick Update
- Armory Square Photos
- Master’s Bootcamp at the Newhouse School
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