Hi, I'm Geoff Campbell and I'm a Web Content & Marketing Coordinator at American University.

Posts

Geoff Welcome AU

Starting work at American University

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Finishing up at Friends’ Central

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Content calendar for digital/social media publishing

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Best social media monitoring tools for higher ed

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Web design and images sizes for social media

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What goes into a web/analytics report for higher ed?

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KPIs for Higher Ed Admission Advertising

building a wordpress site

Recap: I made a WordPress Website last year

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Responses to my article in CURRENTS (CASE’s Magazine)

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Difference between placement and other ad targeting

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Paid Digital Advertising for Higher Ed

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Never Stop Learning – a non-developer at WordCamp US

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Increasing (quality) organic search traffic

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A recap of 2015

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On creating a “brand voice”

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My Article Was Published in Currents Magazine (CASE)

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HubSpot certification and the future of digital marketing

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New test website

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Extreme tagging for extreme reporting

Geoff Campbell HubSpot Certified

I’m now HubSpot Certified

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eduWeb Digital Summit #eduweb15 Recap

Geoff Campbell Inbound Certified

HubSpot Academy Inbound Certification

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Twitter Cards now auto-expand on mobile

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The difference between SEM and SEO (paid and organic search)

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Advanced Certification in Video Advertising

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Google Analytics Re-certification

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Google Analytics 301 Course (LunaMetrics)

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It never gets easier, you just get better

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Reviewing HTML/CSS

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The advancement of digital and social media campaign development and analysis

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Retaking “Digital Analytics Fundamentals”

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Google Tag Manager Course (Analytics Academy)

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Google Analytics Beginners (Academy Courses)

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Google AdWords (Re-) Certification!

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Google Tag Manager for Cross Domain Tracking and more

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Google Analytics Custom Segments for Schools

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Adding Metadata to Optimize Web Content for Social

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Using Campaign Tagging to Tackle Dark Social

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Quaker Works alumni magazine is out!

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The Benefits of Consuming a Balanced Media Diet

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Evertrue Community App @FriendsCentral

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Measuring the “Quality” of Videos

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Thank you, CASE District II!

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Flickr, Google Custom Search, AddThis Social Sharing and more!

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Friends’ Council on Education Workshop

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Web Goals for 2015

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Never Stop Learning (CASE D2 Conference Scholarship)

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Why Private Schools Should Dig Deeper into Analytics

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Video Marketing – What Private Schools need to learn from Higher Ed

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Improving the User Experience (friendscentral.org)