How to get a job in higher ed marketing

For people wanting to get a job in higher ed marketing, “breaking through” can be a bit daunting. Now that I’ve learned a few things, I figured I’d share. So, I wrote a post for the Higher Ed Experts Blog entitled “4 tips to market your way to your 1st (or next) higher ed marketing job“. I hope you find it helpful!

Enrollment Marketing Automation Case Study

Here’s the enrollment marketing automation case study (PDF) I wrote for CASE. Here it is online (paywall). Let me know what you think.