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Geoffrey Campbell

Digital Analyst (CXL Certified) | Google Analytics 4 | Google Tag Manager

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Tag: google analytics

Google Analytics Custom Segments for Schools

Over the last year I presented at a an industry conference about what Google Analytics can do for independent schools … More

custom segments, google analytics
Geoff Campbell Google Analytics Presentation

Google Analytics Presentation at Blackbaud K-12 (then WhippleHill) Conference

On Thursday (July 10th), I presented (alongside web consultants from Blackbaud (then WhippleHill)) on how private schools can immediately take … More

google analytics, independent schools, private schools

Completed Google Analytics Platform Principles

Working at a small independent school, I’ve learned to adapt quickly to the changing communications needs of the school. In … More

google analytics, higher ed, professional development

 

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