Hire Me (Higher Ed Social Media Manager)

Hi,

I’m Geoff Campbell and want to be your school’s next social media manager starting as early as June 3rd.

Here’s a bit about my experience.

I have hands-on experience managing institutional social media accounts, writing a comprehensive social media policy and drafting/implementing social media strategy.

In the last seven months, I’ve written in-depth (Case Study: Broadcast AND Engagement Triumph in Social Media) and on-topic (Want a Job Using Social Media? Work on Your Klout) web posts. I’ve learned graphic design using Adobe CS6 (InDesign, Illustrator, and Photoshop). In addition, I’ve improved my photography skills and will soon have HD video samples to share thanks to professional training here at Newhouse (today was a close look at Final Cut Pro X).

I’ve extensively researched (and will study and write further on social media and its role in higher education). I have a solid understanding (which will grow exponentially over the next three months) of the most relevant social media platforms, digital marketing/brand strategy, public relations, analytics, SEO, SEM, and monitoring tools that are relevant to higher ed.

If you want to know a bit more about my experience look at this Storify post, my Communications Assistant details, my writing and work samples, and my LinkedIn profile.

If you’re in a position to hire someone like me in June please contact me through this page, via e-mail, on Twitter, or even Google+ at your convenience.

Writing for the iSchool’s Blog

The School for Information Studies at Syracuse University's InfoSpace Blog
The School for Information Studies at Syracuse University's InfoSpace Blog

The School for Information Studies at Syracuse University‘s InfoSpace Blog

Today my first post as a blogger for Syracuse University’s School of Information Studies’ InfoSpace Blog was published. It’s a little piece on the IFTTT (really awesome) automation service and it being forced to remove triggers for Twitter due to Twitter more strictly enforcing its API rules regarding storing Twitter content on cloud servers.

Writing for the iSchool’s blog is just one of many things I’m doing to supplement formal classes while I have another 8 months before working full-time. I’ve also began studying basic programming at the Code Academy, became a HootSuite Certified Professional, and am planning a bit of a vlog in addition to my job as Multimedia Storytelling Book Graduate Research Assistant for Professor Seth Gitner, being the graduate student representative on the Newhouse Tenure Committee and auditing ICC 625: New Media Business.

It’s a lot of work but it’s necessary because (despite the fact that I think investing in this degree will be worthwhile) the PR curriculum here, and, arguably, no PR curriculum anywhere, teaches the skills that PR employers will require in the near future. I’ll hopefully be posting here more regularly on my progress here.